Day: 22 December 2015

I was reminded on the importance of a well written letter for agency business development was earlier. I was dropping my son off at school this morning as he was off on a bushcraft course – three days camping by the sea in Dorset, canoeing, rock climbing, survival etc. Sounds great fun! I got talking[…]

Running a marketing firm of any size is a juggling act; not only are you working on several different client/agency initiatives at any given time, but you’ve got projects from several different clients as well so it is important to prioritise clients and new business prospects. Often competing client conflicts will drive staff and leadership[…]