Manifest | New Business Agency, Business Development

We’ve worked with Adam and David for four years now, they are great. Proof of this is the fact that we made a decision to test out some other providers... read more

Mark Lowe
23rd September 2023

Manifest are great. I've worked with Adam and the team twice now at two different agencies and I have no hesitation in recommending them.

Keir Mather
30th August 2023

The team at Manifest were professional, proactive and productive. We hired them to boost our new business efforts and had a series of high quality meetings with the right... read more

Dominic England
30th August 2023

Ive had the pleasure in using Adam and team for their new biz and marketing services recently to support our growth plans in this current competitive landscape. The team were... read more

Craig Spence
30th August 2023

I've always found Adam and the team to be quick to respond; efficient in delivering results; friendly and approachable. Great to work with...

Ken Walters
30th August 2023

Having recently engaged with Manifest for my lead generation requirements, I felt it imperative to share my experience. From the outset, the team at Manifest demonstrated a unique blend of... read more

Matthew Trubow
30th August 2023

Manifest are a very professional and energetic team. Adam has developed a strong team that are great at what they do. Great business with value for money focus. I have... read more no hesitation recommending Manifest.

michelle butler
30th August 2023

Manifest do a great job, have a great team, and work collaboratively to deliver. What more could you ask?

Steven O'Brien
30th August 2023

Adam and his team are important partners to Mynt’s new business efforts. They do the groundwork by connecting us with the right decision makers, allowing us to focus on... read more

Ollie Patterson
30th August 2023

We've had a great service from Manifest. They've understood our business and managed to generate relevant, well qualified leads which are converting!

Guy Weston
21st November 2023

Agency Business Development in 2025

The landscape of agency business development in 2025 is undergoing significant transformation, driven by technological advancements, evolving client expectations, and shifts in consumer behaviour. For creative, digital, PR, experiential, shopper marketing, and other marketing communications agencies, staying ahead requires a keen understanding of emerging trends. 1. AI-Driven Automation Reshaping Agency Operations Artificial intelligence is revolutionising[...]

Content Marketing for Business Development

Content Marketing for New Business Growth

Forget the Filler: Content Marketing for New Business Growth Must Drive Results Every creative, digital, PR or marketing communications agency knows that content marketing should be a key tool in the agency business development arsenal. It’s common knowledge that consistent content output boosts visibility—but that doesn’t mean any content will help land new business. When[...]

Employing a New Business Manager

Employing a New Business Manager (or SDR) in London will cost a base salary of £40,000 and a bonus of c. £10,000 according to Glassdoor. This results in a total gross salary of £50,000. In addition to National Insurance Contributions (NICs), employers are required to make pension contributions under the UK’s auto-enrolment scheme. Pension Contributions:[...]

Weighing Up AI in New Business Development

As advertising, creative and PR agencies ramp up their efforts to secure new clients, many are weighing up AI in new business development. It promises efficiency, speed, and cost-saving benefits. But can it truly replace the nuance and personalisation required in the world of marketing communications new business? Let’s explore the main advantages and potential[...]

LinkedIn for Agency New Business Development

If your agency isn’t leveraging LinkedIn for new business development, it’s time to rethink your approach. LinkedIn is a powerful tool for generating leads, building awareness, and positioning your agency as an industry leader. However, to get the most from it, you need to follow a few key principles. Here’s how to optimise your presence[...]

Working with a New Business Agency

Working with a new business agency is a significant investment and a strategic decision for any marketing, creative, PR, digital, or shopper marketing agency. Handing over the reins of agency business development to an external team requires trust, collaboration, and clear communication. A successful partnership is built on mutual effort, and results are directly tied[...]

Proven Strategies to Generate Leads for Your Agency

If you’re looking for proven strategies to generate leads for your agency then you’ve found the right page. Winning new business has always been vital for agency growth, but with increased competition, tighter budgets, and more rigorous pitch processes, agencies must take an innovative and proactive approach to business development. Here’s a comprehensive list of[...]

The Right New Business Prospects

Here are some strategies to pinpoint the right new business prospects for your agency. Building a list of high-potential new business targets for your agency can feel like a daunting task. The fear of focusing on the wrong prospects and missing out on active opportunities can make the idea of mass outreach tempting. After all,[...]

The Elephant in the Room

Growing an agency is about more than just winning new business but many agency management teams ignore the elephant in the room. They overlook the impact of client churn. This is the elephant in the room; everyone talks about new business, but few address the real cost of lost clients. Ignoring churn creates a false[...]

How to Make Your Marketing Agency Stand Out

In the highly competitive landscape of creative agency business development, differentiation is crucial and you need to know how to make your marketing agency stand out. Here are key strategies to set your agency apart and attract more clients. Define Your Unique Selling Proposition Your agency’s success in new business agency growth hinges on what[...]

The Secret Weapon of Agency Business Development

7 Proven Strategies to Secure More Client Referrals for Your Agency Client referrals are the secret weapon of agency business development, yet many creative, digital, and PR agencies fail to integrate them into their growth strategies effectively. The hesitation often stems from discomfort, uncertainty, or the fear of seeming pushy. So, how can your team[...]

Ways to Make Agency New Business Meetings More Effective

5 Ways to Make Agency New Business Meetings More Effective If you’re looking for ways to make agency new business meetings more effective, then imagine you’re on the hunt for the perfect pair of jeans. You walk into a store, eager to explore your options. Just as you start browsing, a salesperson swoops in, asking[...]

Polish Your Agency Credentials

Polish Your Agency Credentials You might want to polish your agency credentials as they are often the gateway to building relationships with potential clients. Yet, like a neglected pair of shoes, they sometimes fail to shine. In the competitive world of agency business development, standing out requires more than the same old presentation. Here’s a[...]

Lead Generation Myths

Lead Generation Myths Your Agency Should Ignore Lead generation is critical for agency business development, but misinformation and lead generation myths can often hold teams back from taking effective action. Let’s debunk some common myths and help your creative agency, PR agency, or digital marketing team approach new business outreach with confidence. Myth #1: Prospects[...]

Perfect Your Agency Pitch

Perfect Your Agency Pitch: Proven Strategies for New Business Success In the competitive world of agency business development, being able to perfect your agency pitch is essential to standing out, building relationships, and converting prospects into long-term clients. Whether you’re in creative agency business development, PR new business development, or working within shopper marketing, these[...]

How to Write New Business Emails

How to Write New Business Emails That Get Responses: It’s All About the Research When sending cold emails to introduce your agency to potential clients, the quality of your research can significantly boost your response rate. That crucial first email sets the tone for your relationship—either presenting you as an informed, knowledgeable professional or as[...]

The Art of Asking Effective Questions

In the realm of agency business development, particularly within creative, digital, PR, experiential, and shopper marketing sectors, mastering the art of asking effective questions during new business meetings is crucial. Manifest, a renowned new business agency, offers valuable insights on this topic. 1. Conduct Thorough Research Before any new business meeting, it’s imperative to delve[...]

Maintaining a Robust New Business Pipeline

As we step into 2025, maintaining a robust new business pipeline is crucial for sustained growth. Here are actionable strategies to enhance your pipeline: 1. Develop and Share Case Studies Reflect on recent successes and craft detailed case studies that highlight the challenges faced and solutions provided. Share these on your website, social media, and[...]

Strategies to Help Your Agency Win New Business

Here are some proven strategies to help your agency win new business. Securing new clients is the lifeblood of any agency of course. Whether you specialise in marketing, design, PR, or tech solutions, the ability to attract and win new business is what keeps your agency thriving. While every agency has its own approach, some[...]

Chemistry to Pitch

We tell our clients that they should expect 25% of meetings to convert from a chemistry to pitch opportunity but there is a huge discrepancy between the best and the worst. So here are some tips on how to get the most from the chemistry meetings we can fix for you. How to Secure That[...]

BUILDING PIPELINES & REPUTATIONS.

Filling agency pipelines with six, seven and eight figure opportunities.

In front of the right people, you shine.

But you need to get in front of them at the right time; when there is a genuine opportunity.

What's your conversion rate?

Here are some averages.

Recent wins from opportunities delivered by Manifest ...

The Manifest Approach

Case Studies

Contact us.

Agency Business Development in 2025

Content Marketing for New Business Growth

Employing a New Business Manager

Weighing Up AI in New Business Development

LinkedIn for Agency New Business Development

Working with a New Business Agency

Proven Strategies to Generate Leads for Your Agency

The Right New Business Prospects

The Elephant in the Room

How to Make Your Marketing Agency Stand Out

The Secret Weapon of Agency Business Development

Ways to Make Agency New Business Meetings More Effective

Polish Your Agency Credentials

Lead Generation Myths

Perfect Your Agency Pitch

How to Write New Business Emails

The Art of Asking Effective Questions

Maintaining a Robust New Business Pipeline

Strategies to Help Your Agency Win New Business

Chemistry to Pitch

BUILDING PIPELINES & REPUTATIONS.

Filling agency pipelines with six, seven and eight figure opportunities.

In front of the right people, you shine.

But you need to get in front of them at the right time; when there is a genuine opportunity.

What's your conversion rate?

Here are some averages.

Recent wins from opportunities delivered by Manifest ...

Burger KingHMVBeauty KitchenForbesVodafoneMashableMacePepsiPyrexCoca ColaCarbon TrustWindowsOxfamIntelButternut SquashDettollRensairMaxiInstarmacPizza HutMarriottUBSBNPZurichZurichRevolutEEaccentureQuilterLastminuteNickelodeonScaniaStigaMountfieldHatch MansfieldNah FoodsCheese GeekUnilever

The Manifest Approach

Case Studies

HIDDEN CREATIVECONTENTPROPERATIONAL EFFICIENCYMEDIAMARTECH 2MARTECHLIFESTYLE PRDIGITAL TRANSFORMATIONDIGITAL PRODUCTDIGITAL PERFORMANCEDIGITALDESIGN & BRANDINGCREATIVE 2CREATIVEBRANDING PARISBRANDINGB2B PRB2BAIADVERTISING 2ADVERTISINGVIRTUAL EXPERIENCESHOPPER MARKETINGPR 2PR 2

Contact us.

Agency Business Development in 2025

Content Marketing for New Business Growth

Employing a New Business Manager

Weighing Up AI in New Business Development

LinkedIn for Agency New Business Development

Working with a New Business Agency

Proven Strategies to Generate Leads for Your Agency

The Right New Business Prospects

The Elephant in the Room

How to Make Your Marketing Agency Stand Out

The Secret Weapon of Agency Business Development

Ways to Make Agency New Business Meetings More Effective

Polish Your Agency Credentials

Lead Generation Myths

Perfect Your Agency Pitch

How to Write New Business Emails

The Art of Asking Effective Questions

Maintaining a Robust New Business Pipeline

Strategies to Help Your Agency Win New Business

Chemistry to Pitch